To market a distinctive home requires uncommon knowledge and resources. Most importantly it is essential to recognize that luxury home buyers are not just buying a house, they are buying a lifestyle. Our specialty is conveying a compelling lifestyle message that will successfully sell your home!
A great starting point is to focus on what separates the home from the marketplace as unique and different. What makes the home stand out? Sometimes this will be obvious but in many cases we will need to dig deeper into the home itself, perhaps looking at the architecture, land, amenities and even the home history.
After establishing your unique marketing message, we provide homeowners with an interior and exterior diagnostics report. Our Exclusive Design Team will determine if your home will need pre-market considerations. As an additional benefit, our Concierge Service will provide all the necessary professionals.